News and views from possibly the biggest public relations consultancy in the world... well, certainly the largest in Coalville.

Thursday, 19 June 2014

Harnessing 'The Kate Middleton Effect'

While the topic of ‘order picking’ might be bread and butter for some our clients, it hardly screams sex and, as the old saying goes, sex sells.

Fortunately, a mention of the Duchess of Cambridge has the same effect, resulting in an enthusiastic response from the editor of a leading materials handling magazine and web site to our piece on an interesting but somewhat less glamorous subject!



Finding interesting ways to present our clients’ key messages is our bread and butter – get in touch if you’d like us to help you spread the word!


Thursday, 1 May 2014

Honeywell energy performance contract shortlisted for award

Congratulations to Honeywell Building Solutions on being shortlisted in the "Energy & Carbon Management - Long Term Payback" category of the 2degrees Awards. 

Nice to see that making £11.5 million of energy and operational savings for Aneurin Bevan University Health Board made such an impression on the 7,000+ sustainability experts who voted for the shortlist. Now, on to the final!


Wednesday, 12 February 2014

Award winning events!

Another successful day in the office! The award entry that we produced for temporary structures specialist Neptunus helped the company pick up Best Structure Company at the Event Production Awards 2014 last night.

The submission showcased the impressive projects that Neptunus had undertaken for events organisers across the country over the past year.


Neptunus beat off stiff competition from a number of competitors at the black tie event to win the highly coveted award.

Thursday, 16 January 2014

This is why I like my job...

Okay, so it may be a bit schmaltzy, but the message is clear...


The power of words.

Saturday, 11 January 2014

New media star in the making!

Delighted to see Malcolm Wilson of Norbert Dentressangle doing so well on his debut television appearance earlier today, less than 24 hours after Bloomberg TV had contacted us looking for a supply chain expert to be interviewed about online retailing.

Bloomberg TV: figuring out logistics for uk consumers

Friday, 13 December 2013

'Open systems' white paper opens a wide range of opportunities

It's always interesting seeing a client's eyes light up when you explain how much sales and marketing collateral can be secured from one piece of work.

Let's take a useful, objective white paper we drafted that could stop property owners and facilities managers making a costly mistake when selecting a building management system.

In this instance, a document created to address a specific issue for several customers formed the basis of a news release that broadened awareness of the white paper's existence, heightened the perception of Honeywell as a reliable and objective authority and generated a number of requests for further information.

We then wrote an article, which was effectively an abridged version of the paper, tailored it for different markets and submitted it for relevant features in targeted - but non-competing - publications.

The next stage will be to turn the original white paper into a presentation, which can be used by the sales team and at future conferences and seminars.

Works Management: Honeywell separates fact from fiction

Tuesday, 12 November 2013

Having a whale of a time makes a refreshing change

So much of the work we do entails vehicles, buildings and machines of one sort or another - plus photography of the same.

That's why working with the World Cetacean Alliance and the organisers of WhaleFest makes such a refreshing change.

These people are passionate and dynamic about the causes they promote and the projects they are involved in. They support and work for each other as well as themselves. It is easy to get caught up in their enthusiasm for whales and dolphins; to get angry about the plight of cetaceans in captivity; to resolve - as they have done - to do something about the issue and to make the world a better place for all creatures, not just us.

The challenge is to channel that energy into PR activities that will have an impact.

It's an enjoyable, diverse and interesting project, which just goes to show that this business isn't all about the money; there can be other rewards. Plus it's nice to work with these kind of images!



Thursday, 7 November 2013

Neptunus wins gold with London 2012!

Last night at a star studded awards event, our client Neptunus brought home the Gold for Event and Overlay Facilities at the International Sports Event Management Awards 2013.

Neptunus was recognised for the many diverse projects that it successfully delivered at London 2012, all of which helped to enhance the operations of the world’s biggest sporting event.


Judges said the Neptunus solution demonstrated: “Creativity, installation and diversification through design and standards as expected of the world’s biggest sporting event.”



Thursday, 17 October 2013

One lump or two?

Monday sees the launch of our new e-shot campaign and we're expecting some organisations we'd like to work with will have a look at our blog before deciding whether or not to get in touch directly.

If that includes you, then welcome! Hopefully, you like what you've seen. Besides, we do a mean tea or coffee and, with Morrisons two minutes away, wonderful biscuits are always in plentiful supply!

Pick up the phone and give us a call!


Monday, 14 October 2013

Loads to think about

We've been working with Transdek UK, the award winning loading and lifting systems experts, to raise awareness of the supply chain efficiencies double deck vehicle trailers can deliver but ones some business sectors appear to be missing out on.

This is highlighted in an article by the company's managing director that was commissioned and published by Handling & Storage Solutions, both online and in its magazine.

Double decking: lost in translation?